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| Return to [[NDSA:Outreach Working Group]] Home | | Return to [[NDSA:Outreach Working Group]] Home |
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| ===Marketing Plans (both Library and Non-Library)===
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| [[File:Marketing_plan_handout.pdf Building a Marketing Communication Plan Handout]]
| | This information is now located at the [[NDSA:Clearinghouse_of_Digital_Preservation_Information]] page. |
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| == Ad Council Activities ==
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| Any possible work with the Ad Council is only one possible path that the group might take. There are a number of advantages to working with the Ad Council, and even if a partnership with the Ad Council is never achieved, the work that leads to that can inform many other activities.
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| Carol Minton Morris and Butch Lazorchak held phone call with Kate Emmanuel of the Ad Council on [[NDSA:Ad Council Call Dec. 21, 2010 | Dec. 21, 2010]]. Notes also in a Word file here.
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| == Process Map ==
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| In addition to gathering resources, this action team will work on developing a process map/timeline that will help develop phases and stages to guide progress.
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| == Tools and Services ==
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| Do we want an NDSA Facebook page? Twitter account? How to best distribute the NDSA message?
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| == Resources ==
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| Add your favorite digital preservation news articles, videos, etc.
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| [http://www.madetostick.com/ Made to Stick] - Companion website to book [http://alaskastatelibrary.worldcat.org/oclc/68786839 Made to Stick] about crafting compelling messages.
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| Examples of articles, tips on personal archives of digital material:
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| [http://www.youtube.com/watch?v=zlSYfZwUdD0 Acronis Backup and Recovery video]
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| [http://www.hanselman.com/blog/ReviewingADecadeOfDigitalLifeTheSizeAndTheDirectionOfPersonalMedia.aspx One man’s experience with a growing digital photo library]
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| [http://www.chronicleoflife.com/ “Chronicle of Life” (10MB for $10, TRAC)]
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| [http://www.latimes.com/news/nationworld/nation/wire/sns-ap-us-eternal-storage,0,7674016.story AP story on Chronicle of Life]
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| [http://blogs.ukoln.ac.uk/jisc-beg-dig-pres/ JISC Beginner’s Guide to Digital Preservation]
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| [http://www.thedigitalbeyond.com/ The Digital Beyond]
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| [http://www.nytimes.com/2011/01/09/magazine/09Immortality-t.html?_r=2 NYT article on the Digital Beyond]
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| [http://www.mercurynews.com/business-headlines/ci_16960749?nclick_check=1 San Jose Mercury News column]
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| [http://www.digitalpreservation.gov/videos/personal_archiving/index.html Why Digital Preservation is Important for You]
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| [http://www.digitalpreservation.gov/you/ Library of Congress - Personal Archiving: Preserving Your Digital Memories]
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| [http://mashable.com/2010/12/28/back-up-social-media/ Mashable tips on backing up social media]
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| [http://www.rollingstone.com/music/news/file-not-found-the-record-industrys-digital-storage-crisis-20101207 Rolling Stone “Record Industry’s Digital Storage Crisis”]
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| [http://www.rollingstone.com/culture/blogs/gear-up/is-your-music-safe-five-tips-on-preserving-your-digital-collection-20101207 Rolling Stone sidebar “Five tips on Preserving Your Digital Collection”]
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| [http://lifehacker.com/5720731/resolved-keep-your-computer-safe-clean-and-backed-up-in-2011 Lifehacker computer backup tips]
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| [http://www.theatlantic.com/technology/archive/2010/11/taking-care-of-your-personal-archives/66425/ Atlantic “Taking Care of Your Personal Archives”]
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