NDSA:“Audience”: Difference between revisions

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(Created page with '===Who/What are the audiences for digital preservation actions?=== Starting a list: Might be useful to bring in consumer marketing demographics such as [http://www.experian.com…')
 
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Might be useful to bring in consumer marketing demographics such as [http://www.experian.com/small-business/geodemographic-segmentation-mailing-lists.jsp Experian's Lifestyle Consumer Mosaic].
Might be useful to bring in consumer marketing demographics such as [http://www.experian.com/small-business/geodemographic-segmentation-mailing-lists.jsp Experian's Lifestyle Consumer Mosaic].


Another way to look at it is who makes the preserving decisions in a household/organization. Consumer level=household.
Another way to look at it is who makes the preserving decisions in a household/organization.<br />
 
"Household" implying "consumer-level." Could further split into "memory responsibility" vs. "technical responsibility" (could also do this in organizations).

Revision as of 16:41, 7 January 2011

Who/What are the audiences for digital preservation actions?

Starting a list:

Might be useful to bring in consumer marketing demographics such as Experian's Lifestyle Consumer Mosaic.

Another way to look at it is who makes the preserving decisions in a household/organization.

"Household" implying "consumer-level." Could further split into "memory responsibility" vs. "technical responsibility" (could also do this in organizations).