Revision as of 14:36, 18 January 2013

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Monday January 14, 2013, 3:00 p.m. EDT

Agenda

Review Recent Activities:

NDSA Communications Strategy: Components of a press office
Organizational Outreach/Strategic Partnership Program

Participants

Scribe: Butch Lazorchak

Attendees: Vickie Allen, Barbara Teague, Carol Minton Morris, Butch Lazorchak, Deborah Rossum, Ingrid Hsie-Yee, Sue Manus, Kim Schroeder

Meeting Notes

The “press kit” section of the wiki describes three distinct activities necessary to pull together the press office:

Content from member organizations in the terms of press releases and other outputs. What are some strategic ways to gather, collate and/or harvest these materials? Can we leverage something like Digital Humanities Now (http://www.loc.gov/extranet/wiki/osi/ndiip/ndsa/index.php?title=Clearinghouse_of_Digital_Preservation_Information)
A list of NDSA member expertise. Could this be accomplished via leveraging LinkedIn profiles?
Database of Press contacts. How to organize this?

Taking each in turn:

How can content be harvested by an NDSA press office in the most frictionless way possible? Possible options to explore:

Work through the Communications contacts at each NDSA partner organization to get the ndsa-outreach listserv added to distribution lists for press releases/mailings/etc.
Designate an NDSA Outreach WG member with "area responsibility" for monitoring press actions on the part of NDSA organizations within their area of interest (state government, cloud computing, LIS education, big data, etc.). Members would be responsible for noting and harvesting NDSA member information and preparing it for repurposing.
How "heavyweight" would agreements need to be to enable NDSA Outreach members to repurpose NDSA member organization press under the NDSA banner?
Have made contact

Ingrid: LinkedIn is a great way to create environment public availability of list of contacts?

LinkedIn "Digital Curation" group: http://www.linkedin.com/groups?viewMembers=&gid=4158855&sik=1358194261519

Description of imagined workflow.

Different people take different topic areas?

Database of press contacts? How to do it? Info we want to capture?

publication
First Name
Last Name
Address
Phone Number
email
twitter
facebook
interactions with NDSA
Links to articles
Areas of interest (taxonomy)
- General interest
- State Government
- Cloud Computing

@@ Line 16: / Line 16: @@
 =Meeting Notes=
+The “press kit” section of the wiki describes three distinct activities necessary to pull together the press office:
+*Content from member organizations in the terms of press releases and other outputs. What are some strategic ways to gather, collate and/or harvest these materials? Can we leverage something like Digital Humanities Now (http://www.loc.gov/extranet/wiki/osi/ndiip/ndsa/index.php?title=Clearinghouse_of_Digital_Preservation_Information)
+*A list of NDSA member expertise. Could this be accomplished via leveraging LinkedIn profiles?
+*Database of Press contacts. How to organize this?
-The “press kit” section describes three distinct activities necessary to pull together the press office:
+Taking each in turn:
-•	Content from member organizations in the terms of press releases and other outputs. What are some strategic ways to gather, collate and/or harvest these materials? Can we leverage something like Digital Humanities Now (http://www.loc.gov/extranet/wiki/osi/ndiip/ndsa/index.php?title=Clearinghouse_of_Digital_Preservation_Information)
-•	A list of NDSA member expertise. Could this be accomplished via leveraging LinkedIn profiles?
+How can content be harvested by an NDSA press office in the most frictionless way possible? Possible options to explore:
-•	Database of Press contacts. How to organize this?
+*Work through the Communications contacts at each NDSA partner organization to get the ndsa-outreach listserv added to distribution lists for press releases/mailings/etc.
+*Designate an NDSA Outreach WG member with "area responsibility" for monitoring press actions on the part of NDSA organizations within their area of interest (state government, cloud computing, LIS education, big data, etc.). Members would be responsible for noting and harvesting NDSA member information and preparing it for repurposing.
+*How "heavyweight" would agreements need to be to enable NDSA Outreach members to repurpose NDSA member organization press under the NDSA banner?
+*Have made contact
 Ingrid: LinkedIn is a great way to create environment