NDSA:“Audience”: Difference between revisions
| Line 5: | Line 5: | ||
Might be useful to bring in consumer marketing demographics such as [http://www.experian.com/small-business/geodemographic-segmentation-mailing-lists.jsp Experian's Lifestyle Consumer Mosaic]. | Might be useful to bring in consumer marketing demographics such as [http://www.experian.com/small-business/geodemographic-segmentation-mailing-lists.jsp Experian's Lifestyle Consumer Mosaic]. | ||
Another way to look at it is who makes the preserving decisions in a household/organization.<br /> | Another way to look at it is who makes the "preserving" decisions in a household/organization.<br /> | ||
"Household" implying "consumer-level." Could further split into "memory responsibility" vs. "technical responsibility" (could also do this in organizations). | "Household" implying "consumer-level." Could further split into "memory responsibility" vs. "technical responsibility" (could also do this in organizations). | ||
Revision as of 15:41, 7 January 2011
Who/What are the audiences for digital preservation actions?
Starting a list:
Might be useful to bring in consumer marketing demographics such as Experian's Lifestyle Consumer Mosaic.
Another way to look at it is who makes the "preserving" decisions in a household/organization.
"Household" implying "consumer-level." Could further split into "memory responsibility" vs. "technical responsibility" (could also do this in organizations).