NDSA:Marketing, Outreach and Event Guidance - Revision history

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2016-02-11T19:18:36Z

10 revisions imported: Migrate NDSA content from Library of Congress

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Wlaz at 17:57, 7 July 2011

2011-07-07T17:57:32Z

← Older revision		Revision as of 13:57, 7 July 2011
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	==What is Digital Preservation in a Box?==		==What is Digital Preservation in a Box?==

	"Digital Preservation in a Box" is designed as a gentle introduction to the concepts of preserving digital information. Preserving digital information is a new concept that most people have little experience with. The guidance is basic and is meant to be a place to get started.		"Digital Preservation in a Box" is designed as a gentle introduction to the concepts of preserving digital information. Preserving digital information is a new concept that most people have little experience with. The guidance is basic and is meant to be a place to get started.

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	==What You Need to Know==		==What You Need to Know==

	In order to hold a successful Digital Preservation Day event, there are a few things you need to know. You need to have a venue for your event (which could be virtual); you'll need to have the equipment available to share the materials in the box; you'll need to market and promote your event. We provide details on each of these areas, including some Digital Preservation Day event scenarios, below.		In order to hold a successful Digital Preservation Day event, there are a few things you need to know. You need to have a venue for your event (which could be virtual); you'll need to have the equipment available to share the materials in the box; you'll need to market and promote your event. We provide details on each of these areas, including some Digital Preservation Day event scenarios, below.

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	==What Will the Attendees Want to Know?==		==What Will the Attendees Want to Know?==

	There may be no need for announcements during the event, but make sure that all the volunteers are briefed on the way things are going to work. It's useful to prepare a set of "talking points" in advance that will keep everyone on topic.		There may be no need for announcements during the event, but make sure that all the volunteers are briefed on the way things are going to work. It's useful to prepare a set of "talking points" in advance that will keep everyone on topic.

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	The Center for Home Movies (www.centerforhomemovies.com) in Baltimore, MD will take all kinds of home movies in the absence of a suitable local outlet.		The Center for Home Movies (www.centerforhomemovies.com) in Baltimore, MD will take all kinds of home movies in the absence of a suitable local outlet.


	==Publicizing Your Event==		==Publicizing Your Event==
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	==Setting UP==		==Setting UP==

	Set up your room before people arrive. Eat - it’s going to be a long day. Set up a literature table. Make sure you have pens for the mailing list.		Set up your room before people arrive. Eat - it’s going to be a long day. Set up a literature table. Make sure you have pens for the mailing list.

Wlaz at 17:15, 7 July 2011

2011-07-07T17:15:19Z

← Older revision		Revision as of 13:15, 7 July 2011
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	You may have to flyer areas more than once, as flyers tend to disappear. Make use of bulletin boards at the usual places – cafes, grocery stores, Laundromats, schools, etc. Don’t forget to flyer your venue!		You may have to flyer areas more than once, as flyers tend to disappear. Make use of bulletin boards at the usual places – cafes, grocery stores, Laundromats, schools, etc. Don’t forget to flyer your venue!

	*~~PAD~~ postcards or stickers.		*DPD postcards or stickers.

	You’ll want to get a bunch of these and include your local info on them. You can		You’ll want to get a bunch of these and include your local info on them. You can
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	Be aware that crazy people are drawn to free events in public areas. This could		Be aware that crazy people are drawn to free events in public areas. This could
	add to your event’s atmosphere!		add to your event’s atmosphere!


	==Setting UP==		==Setting UP==
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	and sinks.		and sinks.

			==What Will my DPD Event Be Like?==
	==What Will my ~~PAD~~ Event Be Like?==		We can’t predict what will happen at your DPD. We do know someone will show up
	We can’t predict what will happen at your ~~PAD~~. We do know someone will show up		(even if it’s only your friends & relations) and DPD will draw to a close.
	(even if it’s only your friends & relations) and ~~PAD~~ will draw to a close.

	The attendees will do what you tell them. Figuring out how you want to run		The attendees will do what you tell them. Figuring out how you want to run
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	==Aftermath==		==Aftermath==
	Take your volunteers out for some kind of treat they can all enjoy. Talk to them about their opinions of the show. You should all figure out what went well, what needs to change for the next event. Keep these notes somewhere you’ll find them for your next ~~PAD~~. Write up your ~~PAD~~ report and share it with the rest of the NDSA and digital preservation community.		Take your volunteers out for some kind of treat they can all enjoy. Talk to them about their opinions of the show. You should all figure out what went well, what needs to change for the next event. Keep these notes somewhere you’ll find them for your next DPD. Write up your DPD report and share it with the rest of the NDSA and digital preservation community.

Wlaz at 17:13, 7 July 2011

2011-07-07T17:13:53Z

← Older revision		Revision as of 13:13, 7 July 2011
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	People are creating their own digital materials in increasingly large quantities, and they are clamoring for simple guidance on how to preserve their own digital materials.		People are creating their own digital materials in increasingly large quantities, and they are clamoring for simple guidance on how to preserve their own digital materials.

	A Digital Preservation Day Event is a fun and very rewarding way to make contact with the general public and share essential knowledge about preserving personal digital materials.		A Digital Preservation Day (DPD) Event is a fun and very rewarding way to make contact with the general public and share essential knowledge about preserving personal digital materials.

	==What You Need to Know==		==What You Need to Know==

	In order to hold a successful ~~Personal Archiving~~ Day event, there are a few things you need to know. You need to have a venue for your event (which could be virtual); you'll need to have the equipment available to share the materials in the box; you'll need to market and promote your event. We provide details on each of these areas, including some ~~Personal Archiving~~ Day event scenarios, below.		In order to hold a successful Digital Preservation Day event, there are a few things you need to know. You need to have a venue for your event (which could be virtual); you'll need to have the equipment available to share the materials in the box; you'll need to market and promote your event. We provide details on each of these areas, including some Digital Preservation Day event scenarios, below.

	==Arranging a Venue==		==Arranging a Venue==
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	We can’t always get on TV or the radio, but we can always try. Press releases		We can’t always get on TV or the radio, but we can always try. Press releases
	should be sent to local news & cultural program departments of local stations.		should be sent to local news & cultural program departments of local stations.
	~~Personal Archiving Day~~ is a good local newsworthy event: history, film, photography, music, preservation.		DPD is a good local newsworthy event: history, film, photography, music, preservation.

	Your local paper is an easier sell. Use your press release to appeal to the arts		Your local paper is an easier sell. Use your press release to appeal to the arts
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	For instance:		For instance:
	*~~Personal Archiving~~ Day		*Digital Preservation Day
	*Date time location		*Date time location
	*For more info [your event website]		*For more info [your event website]

Wlaz: /* What is Personal Archiving Day in a Box? */

2011-07-07T17:12:24Z

What is Personal Archiving Day in a Box?

← Older revision		Revision as of 13:12, 7 July 2011
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	How to run a Digital Preservation Day event. (The original text of this document was harvested from the Home Movie Day 101 file (www.homemovieday.com/HMD101.pdf) with their permission. More editing is needed.)		How to run a Digital Preservation Day event. (The original text of this document was harvested from the Home Movie Day 101 file (www.homemovieday.com/HMD101.pdf) with their permission. More editing is needed.)

	==What is ~~Personal Archiving Day~~ in a Box?==		==What is Digital Preservation in a Box?==

	"~~Personal Archiving Day~~ in Box" is designed as a gentle introduction to the concepts of preserving digital information. Preserving digital information is a new concept that most people have little experience with. The guidance is basic and is meant to be a place to get started. There are four organizing steps to consider when preserving your personal digital information: Identify; Decide; Organize; and Copy. We'll discuss each in detail and provide some resources to help you get started.		"Digital Preservation in a Box" is designed as a gentle introduction to the concepts of preserving digital information. Preserving digital information is a new concept that most people have little experience with. The guidance is basic and is meant to be a place to get started.

	This box of resources can be used to provide introductory-level education those who may have little to no knowledge of digital preservation and digital curation issues, to help them with stewarding their own digital information, which might include Photographs, Audio, Video, Electronic mail, Personal documents and Web archives.		This box of resources can be used to provide introductory-level education those who may have little to no knowledge of digital preservation and digital curation issues, to help them with stewarding their own digital information, which might include Photographs, Audio, Video, Electronic mail, Personal documents and Web archives.
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	People are creating their own digital materials in increasingly large quantities, and they are clamoring for simple guidance on how to preserve their own digital materials.		People are creating their own digital materials in increasingly large quantities, and they are clamoring for simple guidance on how to preserve their own digital materials.

	A ~~Personal~~ Digital ~~Archiving~~ Event is a fun and very rewarding way to make contact with the general public and share essential knowledge about preserving personal digital materials.		A Digital Preservation Day Event is a fun and very rewarding way to make contact with the general public and share essential knowledge about preserving personal digital materials.

	==What You Need to Know==		==What You Need to Know==

Wlaz: /* Event Guidance */

2011-07-07T17:08:55Z

Event Guidance

← Older revision		Revision as of 13:08, 7 July 2011
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	==Event Guidance==		==Event Guidance==

	How to run a ~~Personal Archiving~~ Day event. (The original text of this document was harvested from the Home Movie Day 101 file (www.homemovieday.com/HMD101.pdf) with their permission. More editing is needed.)		How to run a Digital Preservation Day event. (The original text of this document was harvested from the Home Movie Day 101 file (www.homemovieday.com/HMD101.pdf) with their permission. More editing is needed.)


	==What is Personal Archiving Day in a Box?==		==What is Personal Archiving Day in a Box?==

Wlaz at 17:06, 7 July 2011

2011-07-07T17:06:37Z

Show changes

Wlaz at 20:24, 6 July 2011

2011-07-06T20:24:35Z

← Older revision		Revision as of 16:24, 6 July 2011
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	Back to the [[NDSA:Digital Preservation in a Box]] Overview Page		Back to the [[NDSA:Digital Preservation in a Box]] Overview Page

	This section ~~will provide~~ links to marketing materials ~~and examples~~ that support ~~future~~ Box ~~usage events~~. The "News Articles" section collects popular press articles about digital preservation that might be useful as handouts or marketing materials but which are not suitable as instructional materials.		This section provides links to marketing materials that can be adapted to support specific events that utilize the Box materials. The "News Articles" section collects popular press articles about digital preservation that might be useful as handouts or marketing materials but which are not suitable as instructional materials.

	==Resources==		==Resources==

Wlaz at 20:20, 6 July 2011

2011-07-06T20:20:41Z

← Older revision		Revision as of 16:20, 6 July 2011
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	Back to the [[NDSA:Digital Preservation in a Box]] Overview Page		Back to the [[NDSA:Digital Preservation in a Box]] Overview Page

			This section will provide links to marketing materials and examples that support future Box usage events. The "News Articles" section collects popular press articles about digital preservation that might be useful as handouts or marketing materials but which are not suitable as instructional materials.

	==Resources==		==Resources==

Wlaz at 17:48, 6 July 2011

2011-07-06T17:48:48Z

← Older revision		Revision as of 13:48, 6 July 2011
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	Back to the [[NDSA:Digital Preservation in a Box]] Overview Page		Back to the [[NDSA:Digital Preservation in a Box]] Overview Page


			==Resources==
			*Brochure: [http://www.digitalpreservation.gov/you/docs/PA_All_brochure.pdf Preserving Your Digital Memories] (PDF, 1.7 mb). A color, 8 page printable brochure that discusses the Personal Archiving lifecycle for six different content types (Digital Photographs, Digital Audio, Digital Video, Electronic Mail, Personal Digital Records and Websites). Also available as a file here: [[File:PA_All_brochure.pdf]]
			*Poster: [http://www.digitalpreservation.gov/you/docs/NDIIP_PA_poster.pdf Personal Digital Memories (PDF, 4.6 mb)]. An 11" X 17" printable version of a poster that discusses the Personal Archiving lifecycle.
			*Video: [http://www.digitalpreservation.gov/videos/digipresweek2011/index.html Preservation Week 2011 trailer]
			*Sample Event Flier [[File:Sample_PAD_Flyer.pdf‎]]
			*Sample Press Release: [[File:PAD_sample_press_release_2.pdf]]
			*Guidance for developing a contact list

			==News Articles==
			*[http://www.rollingstone.com/culture/blogs/gear-up/is-your-music-safe-five-tips-on-preserving-your-digital-collection-20101207 Rolling Stone sidebar “Five tips on Preserving Your Digital Collection”]
			*[http://www.theatlantic.com/technology/archive/2010/11/taking-care-of-your-personal-archives/66425/ Atlantic “Taking Care of Your Personal Archives”]
			*[http://www.chronicleoflife.com/ “Chronicle of Life” (10MB for $10, TRAC)]
			*[http://www.thedigitalbeyond.com/ The Digital Beyond]